Tradie Events

Tradie Events is a football-led movement bringing together tradespeople, football legends, content creators and local communities to raise awareness and vital funds for mental health in the construction industry.

I was responsible for the full creative direction and brand design, developing a recognisable visual identity across the organisation and its events. My role included designing social media content, promotional campaigns, digital and print advertising, event graphics, merchandise and wider marketing materials, ensuring a consistent and engaging brand presence across every touchpoint.

The aim was to create a bold, energetic identity that captures the excitement of matchday while keeping the bigger purpose at the heart of everything.